Butterfinger Debuts an Online Graphic Novel
Butterfinger has unveiled the limited edition Butterfinger Defense League graphic novel. It is an online, interactive comic book series starring pop culture TV icons Erik Estrada, Lou Ferrigno and Charisma Carpenter.
The customizable graphic novel features three action-packed chapters with tales of the League defending Butterfinger from would-be thieves. Available online at Facebook.com/Butterfinger and ButterfingerDefenseLeague.com, the graphic novel promises to offer fans an entertaining interactive experience starring the beloved trio of Butterfinger classic defenders.
In response to an outbreak of Butterfinger thefts earlier this year, the iconic TV stars were announced as the official Butterfinger Defense League, established to protect Butterfinger against would-be thieves and promote the tagline-turned-mantra, “Nobody’s Gonna Lay A Finger On My Butterfinger!”
“Most superheroes make the leap from comic book pages to the silver screen, but our twist takes the Butterfinger Defense League stars and makes them the heroes of a gripping graphic novel,” said Tricia Bowles, spokesperson, Nestle USA Confections & Snacks.
It consists of three suspenseful chapters, each providing a customizable experience that can be tailored to the reader. After successfully passing each chapter’s challenge, the reader can advance to the next chapter of the story.
Chapter two of the Butterfinger novel will be available on July 28, 2010 and the third and final chapter will be available on August 4, 2010.
Butterfinger is a candy bar from Nestle.