Bloomberg Launches Bloomberg TV Mongolia
Bloomberg Television, in partnership with The Trade & Development Bank of Mongolia (TDB), today announced the official launch of Bloomberg TV Mongolia.
According to Bloomberg, the launch signifies the introduction of the first international broadcast news organization in Mongolia, one of the fastest-growing stock markets and investing environments in Asia today.
Over the last year, Bloomberg has trained over 30 local journalists who are now working at BTV Mongolia, and built a high definition television studio in the heart of downtown Ulan Bator.
[ Also Read: 10 Reasons I Like Indian TV Shows ]Bloomberg TV Mongolia will deliver international, market-moving business and financial news to the local community, and the coverage of Mongolia to the rest of the world.
“Our partnership with The Trade & Development Bank of Mongolia is part of our momentum in establishing strategic long-term partnerships in Asia which we believe will enhance market transparency in local markets,” said Parry Ravindranathan, head of Bloomberg Television for Asia-Pacific.
“Bloomberg TV Mongolia will be a valuable and indispensable education source for the business community. As Mongolia’s first bank, TDB has a long-term interest in educating the local population about important business and economic news,” said Orkhon Onon, First Deputy CEO of TDB.
[ Also Read: TV to Consumer: Look, I’m Changing Now ]With Executive Producer Todd Baer at the helm, Bloomberg TV Mongolia launches on October 8 with its flagship evening newscast ‘Money Flow,’ followed by its prime-time interview program ‘Talk to Bloomberg TV Mongolia.’
The weekly program includes five hours of locally produced content, combined with simultaneous and taped translated Bloomberg content.
Weekend programming schedule includes 12 hours of taped translated Bloomberg programs, supplemented by Bloomberg TV’s pan-Asian feed. Bloomberg TV Mongolia will be available on all of Mongolia’s major cable providers.