Candice Kumai to Serve as Kirin Brand Ambassador
Beer brand Kirin announced Monday it has partnered with celebrity chef and Top Chef contestant, Candice Kumai, to share Japanese-style beer pairings with foodies.
The partnership kicks off at the National Cherry Blossom Festival in Washington, D.C. where Kirin and Kumai will offer Japanese-style beers and a special frosty Japanese serving method to attendees.
With Japanese roots and expertise in Asian cuisine, Kumai will serve as the Kirin brand ambassador, bringing the pure, clean taste of the Japanese-style lager to beer drinkers at the festival and beyond.
[ Also Read: Shakira to Star in Activia Dance-Themed Ad ]
“As a chef, it’s important to select beverages that will highlight your recipes,” said Kumai. “With rich flavor and a deep, smooth finish, Kirin Ichiban complements refined traditional Japanese cuisine, the bold tastes of modern Asian-fusion food and other flavor-forward dishes.”
Candice Kumai is a former fashion model turned culinary expert.
Throughout the year, Kumai will share special recipes with Kirin fans on Facebook.com/KirinUSA and continue to make appearances with Kirin throughout the year.
[ Also Read: Vanessa Williams Kicks Off #SweetSwaps Social Media Campaign ]
At the National Cherry Blossom Festival, Kumai will be dishing up Kirin samples, pairing tips and Japanese drinking customs.
Kumai is scheduled to make appearances at the Festival’s Grand Sake Tasting on April 3 and its Southwest Waterfront Fireworks Festival on April 5.
Kirin Brewery of America is headquartered in Torrance, CA and is a wholly owned subsidiary of Kirin Brewery Company, Ltd., Tokyo.
